Sweet Nothing

Privacy Policy

Last updated: October 6, 2026

This policy explains what data the Sweet Nothing app ("the app") collects, why, and what you can do about it. The app is published by TMM Capital ("we", "us"). If you have a question, email support@sweetnothing.app.

The short version

Data we collect

Data Why
Account: a user ID. At the end of the onboarding, before the purchase, the app creates an anonymous account with only this user ID, with no name and no email. After the purchase, you link Sign in with Apple to this account. Then we also get your email address and your name from Apple. If you choose "Hide My Email", we get only an Apple relay address. To create your account, keep your plan and purchase with it, and sign you in.
First name: the first name that you enter in the onboarding. We store it on your profile. To personalize the app, for example to greet you by name.
Onboarding answers: your reasons to quit, your main challenge, when you get cravings, and how many sweet drinks and sweets you have per day. From these, the app estimates your daily sugar intake. To make your plan.
Your progress: daily check-ins, slips and their triggers, craving logs, weekly reviews (energy, skin, sleep and cravings on a scale of 1 to 5), your goal and your start date. To show your sugar-free days, stats and progress.
Text that you write: your "why", your if-then plan, and notes on slips and cravings. To show them back to you, for example in Craving SOS.
Food scans: the photos of food that you take, the barcodes that you scan, and the results. To tell you if a food fits your goal, and to keep your scan history.
Progress photos that you take in the app. To let you compare your photos over time.
Purchases: your subscription status and purchase history. Apple processes the payment. We never see your payment details. To give you access to Sweet Nothing Pro.
Usage events: what you do in the app, for example which onboarding screen you see, when you see the paywall, and when you complete a purchase. See "Usage analytics" below. To see where people leave the onboarding and to make the app better.
Sugar analysis email (optional): if you close the paywall, you can tell us why and ask for your sugar analysis by email. We store the email address that you enter, your answer and your sugar estimate. To send you this one email, and to understand why people do not subscribe. We do not add your address to a mailing list and we do not send you other emails.

Apple Health

If you allow it, the app reads your weight from Apple Health to show your weight change on your iPhone. The app does not send your weight to us, does not store it, and never writes to Apple Health. We do not use Apple Health data for advertising or share it with anyone. You can turn off access at any time in the Health app or in iPhone Settings.

Usage analytics

The app records simple usage events and sends them to our own database at Supabase. We do not use a third-party analytics tool. Each event contains:

We use these events only to see where people leave the onboarding, which features help people stay sugar-free, and what fails, so we can make the app better. Events never contain the text you type, such as your name, your why, your plan or your notes. We do not use them for ads or to track you, and we do not share or sell them. Only we can read them. The app can add events but cannot read them.

When you delete your account, we delete all the events that are linked to your user ID. Events from before you had an account are linked only to the random device ID, not to your account, and we keep them to count how many people reach each onboarding screen.

Data on your iPhone only

Your reminder settings stay on your iPhone. Your onboarding answers stay on your iPhone until the app creates your account at the end of the onboarding, but some answers are also part of usage events (see "Usage analytics"). Reminders are local notifications. We do not send push notifications and we do not collect a push token. The widget gets only what it shows from the app: your sugar-free days and streak, today's check-in status, your check-ins for the last 35 days, your plan start date, the sugar you avoided in grams and the titles of your last and next milestones. This data stays on your iPhone. If you add the widget to your Lock Screen, people who see your locked iPhone can see it.

Who processes your data

We use these service providers. They process data only to run the app for us.

What we do not do

How long we keep data

We keep your data while your account exists. When you delete your account, we delete your account, your first name, all your progress data, your text, all your photos and the usage events linked to your account from our storage at once. We also revoke the Sign in with Apple link. Usage events from before you had an account are linked only to a random device ID and are not deleted (see "Usage analytics"). RevenueCat and Apple keep purchase records as the law requires.

If you asked for your sugar analysis by email, we keep your email address until you delete your account or ask us to delete it. To delete it, reply to the email or write to support@sweetnothing.app.

Your rights and choices

Security

All data moves over encrypted connections (HTTPS). Each account can read only its own data, and photos are in private storage. No system is perfectly secure, but we work to protect your data.

Children

The app is not for children under 13. We do not knowingly collect data from children under 13.

Changes

If we change this policy, we update the date at the top of this page. If a change is important, we tell you in the app.

Contact

TMM Capital
167 avenue des Grésillons, 92230 Gennevilliers, France
support@sweetnothing.app